New Name, Same Service

We are excited to announce that Swibox Automation is rebranding to Routeco!

Routeco is a new name, but it’s the same management team, who have the same commitment to providing our customers with the best possible experience in industrial automation.
It’s the same service, just with a different look.
Thank you for being a valued customer, we are committed to continue providing you the very best products, services and support and we look forward to continuing to work with you in the years to come.

Following Routeco’s acquisition of Swibox Automation in April, we’re now ready to rebrand and complete the transition into the Routeco Group.
You can expect the same level of service when you work with us, but you’ll see the Routeco brand reflected in our website, quotes, and other information you receive from us.

Routeco acquired Swibox Automation on 1^st April 2023 to complement our existing European locations in the UK, Austria, Belgium, and the Netherlands. Routeco is the authorised distributor of Rockwell Automation products in Switzerland and together, we share visions of offering a leading omnichannel customer experience.

At the time of the acquisition, Keith Harrison, Routeco M&A Projects and Commercial Director said: Swibox Automation brings over 30 years of engineering and component distribution experience to the Routeco Group, they will enhance our ability to serve customers within Europe with the very best process control and automation products and packaged services. The integration process will take place over the coming months. Swibox customers will continue to receive the same high-quality service which they have come to expect.”

Routeco was formed in 1978 and has successfully established itself as one of the UK’s leading distributors of industrial automation and control products. Over an impressive period of sustained and continuous growth, Routeco now employs over 300 personnel throughout the UK and Europe. The company has expanded by focusing on providing customers with the very best choice of products from leading manufacturers from around the world packaged together with a range of value-added services.